"Google wants to kill the URL"

No

"People have a really hard time understanding URLs" is not a good enough reason to get rid of URLs

To this day, I refuse to use an AMP specific webpage as it breaks the open web. When I'm presented with an AMP link, I edit the URL to remove that component so I get the full page. "Safe" URLs will similarly cater to Google interests and I will not be using it

If other vendors go along with this, I'll write my own browser if I have to

wired.com/story/google-wants-t

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@cypnk AMP is an open standard. How does it break the open web?

@tw This is preferential for Google’s content analysis (in order for better search placement) which artificially constrains designs and page strictures, leaving presentation looking similar or largely the same

The “standard” is not the problem. Implementing it for the sake of a single entity is a big problem, no matter their market penetration

Office Open XML also became an ISO standard because Microsoft Office is widespread. AMP is the same for the web

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